GROUNDBREAKING RESEARCH FOR A NEW INTERNATIONAL SCHOOL
Fusionbrand was appointed by the International School Park City to carry out a brand audit to identify target market requirements for value before the launch of the school. Findings were to be used to develop the marketing strategy. Fusionbrand was only appointed to carry out the brand audit however, upon completion, the client invited Fusionbrand to develop the communications strategy. The school achieved the required enrolment six months ahead of schedule and within budget.