Invest Selangor

PRODUCING COMPELLING COLLATERALS FOR INVEST SELANGORCOLLATERALS FOR INVEST SELANGOR
Project Overview
Key personnel at Fusionbrand were involved in the rebranding exercise for the Selangor State Investment Centre (SSIC). As part of the rebrand, the name was changed to Invest Selangor & we helped conceptualise a new brand identity, tagline & brand manual to futureproof the State’s investment agency. At the same time, Invest Selangor requested the development of new activation collaterals which included a series of thematic global print ads & a bespoke industry brochure that provided stakeholders with relevant content on various investment opportunities in the State.