marcus osborne branding

21 Apr: How BMW Malaysia got it all wrong with its latest LinkedIn campaign

I opened my LinkedIn this morning and had this message in my inbox. Now my trials and tribulations with BMW are well known to anyone who reads my blog on a regular basis. But in case you are new and interested, you can read an example of why I detest this brand with a passion … Continue reading

14 Mar: Malaysia Airlines to consider not serving alcohol?

The National Union of Flight Attendants (Nufam) represents all cabin crew at Malaysia Airlines. As we all know they’ve had a tough few years as the carrier let go of more than 6,000 staff. So they need to get their teeth into a worthy cause. Recently the Muslim MP Ghapur Salleh who is the MP … Continue reading